Message from the CEO
06-Jul-2011 | Latest figures have confirmed Tasmania’s reputation as a vibrant and popular business events destination for the association and corporate and incentive markets.
2010/2011 has been a stand-out year for the business events industry in Tasmania - we have seen a 30 per cent increase from 2009/2010 in the number of events held. Business Events Tasmania has also won or assisted in bringing more than 100 conferences and business events to Tasmania in 2010/2011 with an economic worth of over $42 million. This clearly demonstrates that event planners and professional conference organisers are increasingly looking at Tasmania as a unique destination to hold business events.Tasmania also has some of the most exciting business events spaces in the country with new infrastructure and products like MONA, Saffire and Princes Wharf Number 1. This combined with a stunning natural environment and outstanding food and wine has broadened our appeal and helped Business Events Tasmania win or assist in bringing business events to the state. We also have increased venue capacity now meaning we can comfortably work with clients from a corporate incentive group of 20 people to a major conference of 1100 delegates.
Our organisation has also reinvigorated itself after completing the re-branding process last year from the Tasmanian Convention Bureau to Business Events Tasmania. The new brand has modernised the look and feel of our organisation in line with the innovative approach of the team.
Stuart Nettlefold
Chief Executive Officer
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